The evaluation of my Magazine.

Language

My media product develops, challenges and uses forms of conventions from other college magazines, such as a mast head – “We” which stands for “Wyke Entertainer”, a caption and banner headline “Wyke rocks” with a strap line underneath it, both under the medium close up image of a student holding up a guitar. A brand image of a student holding up a guitar to show the musical interests of the students. I also use house style, using the colours purple, black and gold consistently, and also using only two or three different fonts – one simple, one more exotic and used to make the masthead stand out. My masthead is also an indent, giving the magazine its identity as it is the magazine logo. I have organised my layout well in Photoshop to make sure it is neat and tidy on the page, making it easy on the eye for the audience. I have added a special offer to the cover of the page to encourage my audience to buy my magazine, and it will also encourage them to purchase NUS cards. I have added teaser contents on an eye catching banner at the bottom of the page.

Institution

The college will distribute my magazine because it is made for it.

Ideology

My magazine’s focus is representing the new first year students and conveys to the audience what the interests of the new students and what their talents are. The message I am hoping to convey to audience is that entertainment at Wyke is good and exciting.

Audience

The audience of my magazine will be the students at Wyke because it is informing them of entertainment that they are involved in or can attend. I have attracted my audience by choosing images and a headline that will catch their eye, and by making the magazine mainly about them and their stereotypical interests in relation to entertainment. It involves all students, not just one particular stereotype, although it will be most popular among students who are interested in rock music, due to my headline and image. It is not focused on one socio-economic group either, as I did not want to narrow down my audience to one group, as this would create less profit when it goes on sale.

Representation

My media product represents a number of different social groups within the student community. It has a positive representation of the new students; this is evident in the sub heading “new students, new interests, new talent”. However, I have made it seem as if all the new students have new interests and that these interests are related to rock music, when not all the students will like this genre and the new students are certainly not the first to show interest it. The part about talent may suggest that the new students are more talented than the average year group, but it is simply stating that the students have different talents, and obviously being new students, they are seen as a new talent in the college community. The picture and caption/headline may also stereotypically portray that the magazine has been designed for the students who are interested in rock music, so I should probably have added more variety to the cover of the magazine to attract a wider range of students. However it does state that it has information about student parties and etc. so this should attract more people who wish to stay up to date with the latest news on entertainment events.